Now in its twelfth year, Promosedia International Design Competition – Caiazza Memorial Challenge remains a point of reference on a worldwide level for under-40 designers, including architects, designers and students from Architecture Faculties and Institutes of Design from every continent. Three hundred designs were entered for the 2008 event, which rewarded six seats with one First Prize, two Honourable Mentions and three Special Mentions.

An international shortlist of young winners – aged between 26 and 34 – coming from East and West and all male on this occasion. Six talents of different origins, personalities and training, who set about designing an interior chair in wood, in order to create models with essential lines which, while reinterpreting classic style with innovative and contemporary touches, lend themselves to practical or multifunctional use.

The decision was the responsibility of an authoritative Jury of designers and journalists comprising: Luisa Bocchietto (architect, designer and Chairman of ADI - Italian Association for Industrial Design); Philippe Bestenheider, (designer); Paola Carimati (Design and Trends journalist for Elle Dècor); Bénédicte Duhalde (Deputy Editor of the French publication Intramuros); Fabio Feruglio, (Director of the Scientific and Technological Park "L. Danieli" in Udine); Daniele Lattanzi (Banca FriulAdria - Crédit Agricole) and Matteo Tonon (President of Promosedia SpA).

The first prize was awarded to Nube Chair by Tomás Alonso, because “it is a cutting edge project, though reinterpreting tradition; its reference to the classical Thonet chair and its use of curved wood is refreshed in form, colour and proportion. The modular structure of some of its parts and the introduction of contemporary lines make the Nube Chair a new piece of furniture. Feasibility and construction stability are also taken into consideration”. Tomás Alonso, Spanish, born in 1974, postgraduate diploma in Product Design from the Royal College of Art, travelled extensively and gained professional experience in America, Australia, France and Italy. Now he lives in London where he established OKAYstudio in conjunction with 5 other designers. His creations, both personal and designed together with the studio, have been displayed at major design exhibitions throughout Europe.

The two Honourable Mentions were awarded to Daniel Fintzi (Israel) for the Askew chair and to Paolo Cappello (Italy) for the Iri chair.

Askew was considered an original project, combining the reassuring image of a classic chair with contemporary and dynamic features, suitable for residential use as much as for use in a contract space. Born in 1980, a graduate in Industrial Design from the IED in Milan and having worked in France and England, Fintzi chose Shanghai as his professional home. There, he collaborates with studios and companies, creating customised furniture and related products.

The Iri chair conveys the essence of wood with expressive simplicity and very few essential lines, allowing the sinuosity and natural features to emerge. The only Italian awarded at this event, Paolo Cappello works in design, art direction, exhibit design and graphics. Born in Verona in 1980, he works in Milan, where he graduated in Industrial Design from the Polytechnic and collaborates with the Palomba Serafini Associati Studio, taking part in projects for important international companies.

In addition, the Jury singled out three designs, considered to be worthy of merit and awarded a Special Mention: (0.5) C by Ricky and Tommy Yuen (Hong Kong), Blizzard of August by Aleksej Sabirullov (Russia) and finally Also by Akin Bacioglu (Turkey). The uniqueness of the (0.5) C design lies in its being a modular chair with peculiar proportions and easy to use, suitable for public areas. It is the creation of brothers Ricky and Tommy Yuen, born in 1975 and 1979, who graduated in Australia and the United States, in Industrial Design and Architecture respectively. Following their studies, both undertook brilliant individual careers, while at the same time combining their creativity and experience to develop new ideas and designs together. Blizzard of August was awarded a prize for the originality of the high back, which evokes suggestions of nature and enhances the main element of the competition: wood. Aleksej Sabirullov, born 1981 and a graduate from the Ural State Academy of Architecture and Arts, works in industrial and graphical design in his own studio in Moscow, which he opened last year. Other awards received included first prize in the Bombay glass competition 2005, organised by Bombay Sapphire.

Finally, Also is a chair which becomes a table if necessary, holding books and magazines, a practical design for young-style areas with little space. The ability to achieve a double function for the chair resulted in a Special Mention for Akin Bacioglu: born in 1982, he graduated from the department of Industrial Product Design at Istanbul Technical University last year. Despite his young age he has already worked as a designer for many companies, while at the same time obtaining awards in industrial and graphical design competitions.

Prototypes of the winning models will be exhibited at the Promosedia 2008 – 32nd International Chair Exhibition (13-16 September) where the prize-giving ceremony will also take place.

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